Local Marketing – How to Build Loyalty & Sales With the “L” Word
Many diners prefer to eat at places that advertise their involvement in the community – whether through food purchasing, local employment or involvement in neighborhood activities. This article suggests some great ideas to help bring the LOCAL back into your business to increase revenues.
A Technomic study found that 21 percent of consumers are snacking more frequently now than they were just two years ago, and quick service restaurants are following suit by offering daytime snacks and late night fare. Has your restaurant made these changes yet?
6 Markets You Don’t Want to Miss
Based on a variety of categories, such as expected population increase, disposable income and restaurant sales, Columbus, Ohio, Boston, North Carolina, Washington, Colorado and Texas are deemed to be prime for restaurant expansion. This QSR magazine article gives more details into each of these regions.
More and more younger Americans (ages 8 to 18) are claiming to be vegetarians. How does your restaurant cater to this crowd? This article discusses ways that restaurants can alter their menu to please this growing number of meatless-preferred diners.
Chefs have not always had the celebrity personas that many of them now embody. Time magazine highlights the rise of the celebrity chef in this informative article about the restaurant industry. Which celebrity chef is your favorite?
Tags: restaurant industry, restaurant news, restaurant trends
